UTÖKA CCO, Ed Dye, has announced that motion designer Charlie Erholm has joined his recently launched Atlanta-based creative agency. The design-driven boutique adds Erholm to a multi-disciplined team with a collaborative approach to developing visual identity-driven brand strategies and concepts that provide direction for the crafting of compelling deliverables across multiple platforms.
Erholm, a graduate of Savannah College of Art and Design with a BFA in Motion Design, was selected by Cartoon Network to work as a digital design intern in 2016 in her senior year. The stint at Tuner provided her with real-world experience in the industry and an opportunity to hone her motion and design skills on a mix of on-air promotions and campaigns for 'Boomerang,' and 'Adult Swim.'
UTÖKA was looking for exceptional young artists to expand its already impressive roster of in-house talent when they received Charlie's reel and signed her right out college.
Charlie Erholm's talents have recently been tapped by national clients, including GMC and Phillips.
"Growing our arsenal of top-caliber talent is a key component of UTÖKA‘s business plan," concur Dye and CEO Michael Zarrillo, the company’s co-founders. "Charlie represents the next generation of motion designers, committed to growing as an artist, and brings a level of passion to her craft that makes her a great fit with our team."